Liferay, Inc., which makes software that helps companies create digital experiences on web, mobile, and connected devices, today announced that Gartner has recognised the company as a Leader in the Magic Quadrant for Digital Experience Platforms* for the eleventh year.
“It is an honor to be recognised as a Leader in the Gartner Magic Quadrant for Digital Experience Platforms for over a decade,” said Ed Chung, Vice President of Global Product Management at Liferay. “We believe this placement validates our focus on enabling organisations to deliver rich authenticated experiences. Liferay’s product portfolio equips organizations to automate manual processes and quickly deliver engaging digital experiences to customers, partners, and employees through a single, unified platform.”
According to Gartner, “DXPs act as ‘centers of gravity’ in complex, extensive and interconnected technology stacks to increase the impact of a digital presence. Organisations need a DXP to deliver highly contextualised experiences — not just simple websites and mobile apps — for an increasing variety of modalities and channels across customer journeys.”
This growing need for highly contextualised experiences is felt by organisations seeking to serve the needs of a multitude of stakeholders, including prospects, customers, partners, citizens, and employees. Yet many DXPs focus exclusively on customer acquisition. By contrast, Liferay DXP offers a true platform for addressing the needs of B2B, B2E, and long-term B2C use cases alike. Thousands of global customers including Excellus BlueCross Blue Shield, The Vitality Group, Vodafone, and Williams Lea Tag rely on Liferay technology to build mission-critical solutions including customer and partner portals, B2B commerce sites, marketing sites, and intranets.
Organisations with complex, B2B-driven needs around integration, security, and interoperability derive particular value from the flexible, open, nature of Liferay DXP. While other vendors sell complex and often unintegrated product suites built through acquisition, Liferay is focused entirely on serving the needs of DXP customers and helping them get value from their existing technology investments. A robust set of APIs built to the OpenAPI specification, pre-built connectors to common CRM and ERP applications, and broad extensibility throughout the platform make Liferay’s technology uniquely flexible. Furthermore, Liferay’s unique subscription-based pricing model does not charge for software licenses, allowing customers to deliver rich, digital experiences at lower TCO and without fear of vendor lock-in.
To read a complimentary copy of the 2021 Gartner Magic Quadrant for Digital Experience Platforms, please visit: https://www.liferay.com/company/gartner/magic-quadrant-digital-experience-platforms
*Gartner “Magic Quadrant for Digital Experience Platforms” by Irina Guseva, Mick MacComascaigh, Mike Lowndes, 26 January 2021.
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Liferay helps organisations solve digital challenges with omnichannel intranet, portal, commerce, and integration solutions. The platform is open source, which makes it more reliable, innovative, and secure. Liferay tries to leave a positive mark on the world through business and technology. Thousands of organisations in financial services, healthcare, government, insurance, retail, manufacturing, and multiple other industries use Liferay. Liferay. One Platform. Endless Solutions. Visit: www.liferay.com